Tuesday 19 January 2010

Girls Online selling jewelry to explore business opportunities

With Li Qin Beijing Hongqiao Market building sitting near a fast food shop chat. Li Qin built on eBay's jewelryBusiness, The main pearls, the peak season months can reach 40 thousand U.S. dollars in sales, profit is enormous. The 25-year-old girl's "cause" is hard to envy and amazement. She looks more like a student; not good words, unless they are friends, and familiar with. Now, she's men have 67 employees, the company name is "jyxpearl".

The Internet, is such a young man Li Qin built the success of a new arena. Their way of life rich, free and full of dreams. That her "boss" status and the general awareness of the traditional company bosses are very different, theirBusinessSeem more simple simple, do not need to socialize, without too much capital, does not need too much wrist and calculating, more of a reliance on technology and mind,

Chance

In 1999, the 20-year-old Li Qin built from Yichang, Hubei Province came to Beijing. Although Beijing is the chance of some more, but learning to build for the forestry profession Li Qin, looking for a substantial fixed income work is not easy. At that time, the rise of the Internet e-commerce boom, Li Qin built the first job, her life into a completely different trajectory.

Li Qin built into a web based e-commerce company, is responsible for some background work, such as the organization of courses, statistics students, collect fees, and training of auxiliary work. Li Qin began to build this access to the Internet. By the winter of 2001, with the dot-com bubble burst, the concept of e-commerce has also been popular, to spend money to join the class participants learn the concept of e-commerce less and less, the company and others, like the thousands of Internet companies face closure . Shareholders of the company, is one of the teachers taught e-commerce courses, plate down the company, with Li Qin Jian, including several of the students began to try to actually do business online.

Li Qin Jian, began to study the world through eBay sales of Chinese products. The company started to build a three accounts, selling products to three main categories: Chinese carpets, jewelry, and Distressed clocks. In 2001, eBay to sell products with Chinese characteristics, not people in moreBusinessSo it is easier to do more profitable. For jewelry business, Li Qin Jian, gradually learned a lot of online marketing techniques. "In fact, the involvement of E-commerce is very simple, we should first registered on eBay, anyone can register; followed by eBay sell anything you need to authenticate the identity of the need to run an international credit card, VISA card, if there is Cye. com.cn Beijing accounts, a few hundred dollars can be, and the threshold is very low. But now the online sales are not as in previous years, competition has been very intense, in order to do well, first product to have other people do not have advantages, the same the product less the same time, the characteristics of products to be suitable for online sales, the price would also be very advantageous. "
Solo

As the barriers to entry is low, done two years later, Li Qin Jian ponder, is not it can even act as your own boss?

2003 in June, when Li Qin Jian reflect on the need to do if they were prepared to go it alone, she's a good friend is also the intention. This friend is a former colleague Li Qin built specifically responsible for dealing with the supplier, the two hit it off, set up the company.

They learned the previous company in a few lessons. Online competition is becoming increasingly fierce, before Li Qin built a company where the bulk of goods has failed to do enough, the price there is no advantage; not have their own products, there is no designer, pickup inconvenient, but also through theAgentChannel layers of exploitation, get rid of taxes, profit margins are very small.

They chose the company's address next to the Hongqiao market, this belt is Beijing, as well as pearl jewelry famous seafood distribution center in Beijing, a lot of "foreigners" like coming here to buy stuff. Fixed them with a jewelry factory established contacts with manufacturers relying on product quality assurance, as well as designers, but only need to pick up the next floor, trip on it. Now, this 50% of manufacturers of products sold by Li Qin built the network they Cye.com.cn completed. Jewelry sales, requires a certain expertise, such as identification. Of course, simple and intuitive identification of pearl, Li Qin Jian said with a smile, "I can be of." However, there are a lot of jewelry purchase greater risk. The manufacturers with the regular stable relationship, Li Qin built the risks in this regard to the manufacturers who pass. In addition, Europe and the U.S. jewelry market, the design is very valued, perhaps because of some common materials, design has become a high social status.

In addition to the design of factories, and now Li Qin built there are some clever and deft hands of the young girl responsible for the design and production. Li Qin built in the office, the large half of the table is a computer, half filled with all kinds of pearl gem material, some young girl is progressing according to customer requirements working towards.

Distribution near the Hongqiao pearl market, only one by Li Qin Jian eBay, Alibaba and its own Web site marketing; There is also a built have their own web sites for a fixed customer inquiries and orders. Li Qin Jian most like to say is: the network of energy is no limit.

"Our immediate plan is to take part in more foreign Jewelry Show. Next plan is to open branches in foreign countries have their own stores, and then develop moreAgentBusiness. I recruited a good girl, two English, specializing in online search directory of suppliers abroad, jewelry, hoping to get in touch with them. Because foreign countries are also a lot of jewelers purchase from China. "Li Qin Jian has a greater vision and plans.
Tips for making money on the network

Li Qin built lives, it seemed very nice, but has its own shop, time freedom, do not seem to need to spend too much energy. But she says they are "natural life of toil," because her dream is not just earning tens of thousands of dollars a month that simple. "The Internet is really too large amount of information, opportunities are also many, if you want to always be endless. My way of life is not as easy to imagine it. Have to keep the Cye.com.cn replaced with new products, shoot pictures, writing product descriptions, search providers, advertising on the network, must spend a lot of time. After a long time, you can slowly come to understand some of the details of techniques, such as the time on the goods is very important to make use of foreign the time difference, and widen the gap between other domestic competitors; the price to pull grades, and the pricing of goods which are not to make money in order to attract customers and what is money, and should be considered clear enough; Another example is holiday promotions, which are suitable for make a gift to give as gifts, choose what kind of packaging to attract customers, are important. "

Selling abroad, most do not know what fear is that the causes of goods by customs buckle. On one occasion, a customer would like to set up a pearl necklace as a birthday gift for his mother, the date is approaching but have not received goods. Customers are very angry, sent e-mail query. Li Qin Jian although do not know why, but soon another one necklace courier to the customer. Later, I learned that the other side of the Customs seizure of objects inspected a few days after a client has received two necklaces, very moved, to send them to an intact, but also became the Li Qin built and old customers. Li Qin Jian acknowledge one's ownBusinessBeen very shun. Occasionally see some colleagues in eBay's account has been closed, and do not know the reason. She said that on eBay have corresponding rules of the game, as long as the detailed understanding of and compliance, risk is not great.

Now, Li Qin built to such a very young age, do not rely on after graduation to work as laborers, but by the network to doBusinessA minority of young people, some of them are in school students. Many of them a month to earn 12 million dollars is difficult. Li Qin Jian also agreed, saying: "Indeed, for me, I think this number is too easy to earn."

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